MISSION
The Milwaukee Air & Water Show’s mission is to be Wisconsin’s premier free, family event of the summer and one of the top air shows in the Midwest. We support the local economy, our armed services and bring visitors to Milwaukee to experience the best our city has to offer.

VISION
To continue the long-term, family event that showcases Milwaukee’s beautiful stretch of lakefront and beaches, vibrant downtown hotels, restaurants and businesses, and award-winning parks and recreation, all while experiencing a world-class air show.